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WELCOME TO BLUE STREAKS: BENGAL CHAPTER

“Official Riding Organization of Yamaha Motor India.”

Yamaha Motor made its initial foray into India in 1985 as a joint-venture. In August 2001, it became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co. Ltd. entered into an agreement with YMC to become a joint-investor in India Yamaha Motor Private Limited (IYM).

IYM's manufacturing facilities comprise of 3 State-of-the-art Plants at Surajpur (Uttar Pradesh), Faridabad (Haryana) and Kanchipuram (Tamil Nadu). The infrastructure at these plants supports production of two-wheelers and parts for the domestic as well as overseas markets.

IYM is highly customer-driven and has a country-wide network of over 2,200 customer touch-points including 500 dealers. Presently, its product portfolio includes Sports model YZF-R3 (321 cc), YZF-R15 version 3.0 (155 cc), YZF-R15 S (149 cc); Blue-Core Technology enabled models such as FZ 25 (249 cc), Fazer 25 (249 cc), FZ-S FI (Fuel-Injected, 149 cc), FZ FI (Fuel-Injected, 149 cc), Fazer FI (Fuel-Injected, 149 cc), SZ-RR version 2.0 (149 cc), Saluto (125 cc), Saluto RX (110 cc), Cygnus Ray-ZR (113 cc), Fascino (113 cc), Cygnus Alpha (113 cc), Cygnus Ray Z (113 cc); latest superbike MT-09 (847 cc) and YZF-R1 (998 cc).

Mission Statement
To pursue, promote and protect the interests of motorcyclists; to develop better and more enthusiastic relations between the general public, the media and the operators and riders of motorcycles; to encourage rider participation in events; to promote motorcycle safety and camaraderie among members; to promote organized events; and in general, perform them in a lawful manner.

 

Vision Statement
“Our long-term goal: Create Members For Life. We will earn our members’ loyalty. We will listen to them, anticipate their needs, and act to create value in their eyes. We want to be known for our reliability, flexibility, and responsiveness. Growth, longevity and member satisfaction will naturally follow.  We will empower our members in an enriching environment of trust, cooperation and mutual respect.”

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